Metrosexual Males Men: Massages, Shoe Shines and Botox

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In the movie Cellular the lead character, a cop, is about to retire.

Was he going to spend his time fishing or traveling the world?

No, he was going to open a day spa because spa travel for guys is hot.

Spa travel for men?

Spa and travel expert Debbie Karpowitz Kickham says that today 29% of men travel for spa treatments. American guys, she says, are embracing their feminine sides, just like nail-polish-wearing soccer champ, David Beckham!

What’s the big deal, Deb? And why is spa travel so hot.

“It’s the metrosexual thing,” she told us. “Guys are embracing what women have known all along: massages feel good and Botox makes men look younger. So men have gotten hooked and are using men’s day spas regularly.”

At one Men’s Spa, I hear they throw in a car wash and shoe shine

We were happy to hear that a certain presidential hopeful traveled for a pre-debate manicure.

For more information: www.menessentials.com